The Work
Breathe Marketing began working with Let Them Eat in 2020. We started by developing a comprehensive marketing plan to clarify the business’s target markets, positioning and opportunities for future growth. We then created a new website that better reflected the brand, while also providing guidance on social media, email marketing and blog content.
Much of our work focused on automating marketing activities wherever possible, ensuring communications could be tailored to Let Them Eat’s diverse customer groups. The owners were already excellent marketers; they simply benefited from an external perspective and strategic guidance from time to time. It was a pleasure to complement what they were already doing and provide support wherever it added the greatest value.

Let Them Eat creates tasty, healthy, convenient and comforting food which we can personally vouch for – it’s delicious! They operate out of their commercial kitchen in Adelaide, along with regular attendance at local markets and events, and appearances in selected supermarkets and gourmet stores.