The Work

Breathe Marketing did some ad-hoc marketing work for Williams Metal Fabrications for a couple of years but in 2019 our involvement became a lot greater. The company wanted to overhaul all of their marketing activities and set a better direction for growth.

The first piece of work involved writing a Marketing Plan which created a blueprint for the future, that they’d never had before. Then we set about implementing all the recommendations and actions from the plan.

This included redeveloping their website, writing new marketing materials, creating a LinkedIn business page, setting up their key staff on LinkedIn, updating their directory entries, developing project case studies, establishing a marketing dashboard so all marketing and BD activities could be measured and even helping them enter the 2019 Telstra Business Awards. Breathe Marketing now operates as their outsourced marketing department and advisors.


The Client

Williams Metal Fabrications has worked on many of South Australia’s largest infrastructure projects. They provide turn-key solutions including detail and fabrication in their 2,080m² workshop in Elizabeth, all the way through to installation, onsite labour hire, maintenance and even boat and crane truck hire.
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