Breathe Marketing has worked on and off for Mykra since 2013 but in 2017 our involvement became a lot greater. This work started by writing a Marketing Plan which created a blueprint for the future, that they’d never had before. Then we set about implementing all the recommendations and actions from the plan.
We created a small internal marketing team, to progress many of the actions and ongoing activities like social media and project updates. We meet quarterly to progress the marketing initiatives, providing guidance where needed.
In addition, Breathe Marketing has specifically undertaken work in redeveloping the Mykra website, assisted with key staff LinkedIn profiles, developed a pro-forma for project case studies, assisted with tender documentation, and even helped with their entry into the 2018 Telstra Business Awards, which resulted in them becoming a Finalist.
In 2023, Breathe Marketing was engaged to pull together an award submission for one of Mykra’s projects to be entered into the Property Council’s Innovation and Excellence Awards. The project won the Best Heritage Development category in South Australia and was a finalist in the national awards.