The Work

ConnectingUp has an in-house marketing team but it had gone through a lot of changes and they wanted a clear Marketing Plan that was more focussed on their commercial objectives.

Breathe Marketing worked closely with the CEO and marketing team, conducted secondary research and facilitated a marketing planning day to draw out the key areas of focus.  The Marketing Plan was written to be a working document that the team could take forward and implement.

The Client


ConnectingUp is a not-for-profit organisation supporting other not-for-profits in the area of technology, providing services in Australia, New Zealand and throughout South East Asia. They provide technology hardware, software, information, training, events and conferences.