Internet Marketing

2016 Marketing Trends

Marketing Trends for 2016: A Quick Forecast

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Putting together your business and marketing plans for 2016? Hope so! Here are four major trends in marketing to keep in mind for the coming year when making your plans: 1. Marketing automation With the ability to reach and connect…

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Blocking spam

Bot Battles: Getting Accurate Google Analytics Reports

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It was all so beautiful in the beginning. Your website went live. Then you set up Google Analytics and started checking your reports, getting great information about your customers, how they were using your site and where they were coming from.…

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Picture this: finding the right photos for your marketing

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In a recent post on choosing the right web designer, I mentioned that businesses are usually responsible for providing photos to designers during the website creation process. Having just completed a website redesign of my own site, I fully understand…

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Mobile website vs. mobile app – Or both?

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Wondering if your business should develop a mobile website or a mobile app? The answer probably depends on your business needs and goals. Before determining which is the right choice for your business, let’s take a quick look at what…

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Google Analytics: What’s New in Universal

Google Analytics: What’s New in Universal

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In our recent post on Google Analytics, we talked a bit about what Analytics is, what it does and how you can use it. In today’s post, we’ll take a look at some recent changes to this tool that have…

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What does your website look like on a mobile device?

What does your website look like on a mobile device?

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Is your website optimised for mobile devices? Is it easy to read and use on a laptop, smartphone and tablet? If not, it’s probably time to make some changes. Having a mobile-friendly website is now vital for businesses – and…

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Five internet marketing acronyms you need to know

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Internet marketing comes with its own set of terms and phrases which are often used by marketers and designers, as well as acronyms which can be confusing when tossed around in conversation. Here are five important and often-used internet marketing…

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